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Ken Pendergast
03 / Analytics Platform1,000+ users

A globally adopted decision-support environment.

Sitecore · 2022 – 2024

Created a globally adopted reporting and decision-support environment.

01

Executive summary

Built Power BI architecture and data models from scratch for customer success, operations, and executive users; integrated predictive churn signals into business workflows.

02

Context and constraints

The reporting environment was built from scratch.

03

Role and scope

Organization
SitecoreManchester, NH · Dec 2022 – Jul 2024
Role
Senior Business Insights Manager / Data Engineer
Scope
Power BI architecture and data models, plus predictive churn signals in workflow.

04

System architecture

An abstract view of the transformation shape: disorder on the left resolving into governed structure on the right. It carries no proprietary schema, screen, or client detail.

05

Outcomes and evidence

Created a globally adopted reporting and decision-support environment.

1,000+ users
Supported globally

06

Technology and stakeholders

  • Power BI
  • DAX
  • SSAS
  • Azure ML
  • Salesforce
  • SQL
  • Data Modeling

Stakeholders

Customer success, operations, and executive users.

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